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About us

Makes the difficult easier

Every person and situation is unique. We always endeavour to meet people where they are. Our goal is to Make the difficult easier.

Jakob Nordström, Founder & CEO

The Lavendla Story

2023Lavendla Therapy is Launched

We saw how more and more people in society need help with mental health issues. In pursuing our vision to make difficult things more accessible, we saw how Lavendla could contribute by offering personal services and customer satisfaction.

Lavendla Therapy is launched at Lavendla.com, offering psychologists, therapists, and coaches worldwide.

2022 – Expansion in the Nordics

We launched Lavendla Denmark and quickly became a leading player in the Danish market. The Danish founder of Lavendla is Henriette Rendbæk Jønsson.

2020Attentiveness, Courage & Drive

We launched our reborn brand, Lavendla, focusing on Attentiveness, Courage, and Drive. It reflects who we are, what we do, and how we act.

Now, we call ourselves Lavendlas.

2018 Our Academy was Founded

The Lavendla Academy was founded. Through the Academy, we educate the counsellors of the future. We aim high to offer the best possible service and expertise in the market.

2016We are Growing Rapidly

Lavendla is growing rapidly and is now represented throughout Sweden. We have reached 200 reviews on Trustpilot with an average rating of 9.2 out of 10.

We were convinced that the advisor’s individual and personal brand is more important than the company brand for our clients. Therefore, we worked hard to present our dedicated advisors as well as possible.

2014Lavendla was Founded

Lavendla was founded by a young Jakob Nordström in Stockholm, Sweden. Jacob was convinced that the traditional funeral and legal industry needed to adapt to the new reality of digital habits and user-friendly tools.

The vision was, and still is, to make the difficult easier by helping relatives plan funerals and arrange probates online. Even today, Jakob is the company’s CEO, working hard to exceed customers’ expectations every day.


Our counsellors

Click here to view all psychologists, therapists, and coaches.